Bayer 04 Leverkusen

Cashless payment terminals for the Bundesliga football club Bayer 04 Leverkusen

They are highly unpopular with football fans: chip cards that Bundesliga clubs have introduced as the only means of payment in their stadiums. The reason for the fan's displeasure is that the cards can only be used in one stadium; they have to be recharged regularly and are another item in the pocket.

This is why, at the start of the season 2009/2010, the Bundesliga club Bayer 04 Leverkusen introduced a new and open payment system, based on the functions of the banks' money cards. Fischer Elektronicsysteme was included in this development. The company is, according to authorised officer Alexander Kiefer, one of the leaders when it comes to the development of money card terminals. Fischer provided a novelty for BayArena: visitors can pay contactlessly with the latest generation of money cards. The card is simply and conveniently put on a tray. Owners of older cards proceed as normal and insert their card into the reading slot.

Lutz Hoffmann, director of sales and services at Bayer 04, sees the benefits of the new system especially for the visiting supporters from other clubs. At the first home match, fans paid at the new terminal with cards of more than 15 different banks. The new terminals have already caught the eye of other clubs: interest is huge and attention is noticeably growing.